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| “Stratus Unplugged is an invaluable tool when I’m out of the office. With clients, I can quickly satisfy their curiosity with listing information about houses we drive by instead of telling them, "I'll look
it up back at the office". They are very impressed with the level of service I provide.
I get instant property records on FSBO'S and the full color photos of homes are great. Unplugged is easy and simple to use.” MatthewHart World Prop Intl Sea to Sky - Melville |
View 2009 Tech Fair photos, videos, presentations.
Broker Reciprocity Search Engine or Data Feed - Pros & Cons of Each
Pros & Cons |
|
MLS Search Engine |
BRS Feed |
| No programming on your part. | Have to program the search and database. |
| MLS maintains the database. There is no need for you to update it. | Have to update the database frequently. Pay to maintain and back it up. |
| No hardware required for a server. | Need to have a server to run the searches. |
| Includes “real-time” data from live MLS database. (As new listings are added, they are immediately available on your site.) | Database not in real-time. |
| Rules and regulations of BRS are built into the MLS search engine. | You have to program the rules and regulations into your search. |
| MLS provides the bandwidth (Internet connection) for the search for visitors to your site. | You need to have the bandwidth to support the searches consumers do on your site. |
| Frame search template to your website. | Can display search template any way you choose. |
| Select your own colors and fonts. | Same. |
| Must use the standard BRS search templates and reports – Although they can be customized with your specific Towns and field names. | Unique design – have it designed any way you choose. |
| Automatically includes your private listings. | Private listings are not automatically included in the feed but can be downloaded. |
For more information on the Broker Reciprocity Search Engine or Data
Feed,
please contact MLS Customer Service at (631) 661-4800 x1.
